How to Research and Optimize for Questions? by Rudy on July 3, 2019 in Customer Cultivation If you’re not optimizing your content for questions, you’re missing out on opportunities to engage customers and drive more traffic to your site.Questions are valuable for many reasons:Question research is excellent content inspiration.Questions are engaging and trigger a natural […]
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Why an In-Depth Understanding of Your Customers Is the Only Marketing Strategy You Need? by Rudy on July 3, 2019 in Customer Cultivation Successful marketing is about more than tracking analytics, building a social following and getting traffic on websites.Ultimately, successful marketing is about the customers. No matter how great your marketing efforts are, it […]
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How to Ensure Your Blog Posts Stay Evergreen? by Rudy on July 3, 2019 in Customer Cultivation The best part about content marketing is its versatility. It can be specific to your niche, free and anything you want it to be, plus it’s easy for beginners to get started.That said, not every aspect of creating […]
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Get More Customers via A/B Testing by Rudy on July 2, 2019 in Customer Cultivation Here’s a common problem that faces website owners and developers every day. Visitors are simply not converting when they’re visiting your website. They’re showing up for a few seconds and then just moving on! It’s obvious that there’s something stopping […]
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Using Google Analytics to Improve Content Marketing by Rudy on July 3, 2019 in Customer Cultivation Google Analytics provides remarkable free analytics tools to help marketers get more insights into their audience and improve their marketing efforts.With so many tools to choose from, however, it can be overwhelming to learn and use them to inform […]
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Online Chat vs. Chat Bots, Which Comes Out on Top? by Rudy on July 3, 2019 in Customer Cultivation OK, here’s a pretty common everyday problem for website visitors. For a moment, let’s just imagine that you’re a website visitor. So, just put on your customer hat for just a moment. You’re on live chat […]
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If you’re considering upgrading your website, it’s important to firstly recognise the difference between spending money “refurbishing” a dead thing and investing into a future “income earner”. If you simply make your dead thing look pretty, you’ll end up with a pretty looking dead thing. And unless your objective is to simply spend money, there […]
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Improving Customer Retention through MarketingCustomer retention can be a fickle thing. In fact, nearly 80 percent of consumers say a single negative customer service experience could prompt them to change companies. Obviously, great customer service is essential, but are there marketing strategies that improve customer retention as well? The following three tactics point towards “yes.”1. […]
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How Businesses in Any Industry Can Attract New Customers Building customer loyalty is the one surefire method of success in the business world, but before this can even begin, local businesses must attract new customers. The methods of doing this can vary by industry, but as it turns out, there are a few tips to […]
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Want more client referrals? Here’s how! Everyone is on the lookout for tips to get more client referrals for their business. However, as stated by GrowThink.com some 58.6% of us don’t even ask for them! Customer referrals aren’t something that appears just by wishing it so, but instead is the result of a definite, focused […]
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