8 Tips to Conduct Successful Keyword Research for Your Small Business Marketing by Rudy on August 10, 2022 in Online Marketing Owning a small business in the time of technology means looking at marketing and advertising in a different light. You need to think outside the box and think of ways to draw people to […]
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Ways Local Businesses Can Use Instagram to Get More Customers by Rudy on July 22, 2022 in Online Marketing One of the most known social media platforms among the younger generations is Instagram. It is an extremely visual platform. Instagram primarily focuses on videos and images rather than posts made up of texts. On the […]
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Six Tips to Incorporate TikTok into Your Small Business Marketing by Rudy on July 15, 2022 in Online Marketing When talking about small business digital marketing, TikTok likely isn’t the first platform to come to mind. But most businesses should at least consider marketing on TikTok. If many of your target audience are on TikTok, […]
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16 Websites Small Businesses Can Use Video Marketing On by Rudy on June 24, 2022 in Resources You hopefully know that video marketing is an important part of your small business digital marketing. But just creating videos and posting them on your website is not enough to see results. Instead, you should be sharing your […]
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How virtual influencers could dominate the marketing landscape by Rudy on June 17, 2022 in Online Marketing Social media networks have made it possible for the average person to clinch fame and fortune that was once the exclusive domain of bonafide celebrities. People who are able to establish significant communities on social media networks like […]
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Why Your Marketing Strategy Needs YouTube Shorts by Rudy on May 27, 2022 in Online Marketing The popularity of short form video content has skyrocketed online with social networks like TikTok being the major drivers of this trend. Other social networks have taken notice and launched their own short form video platforms.Most people wouldn’t associate […]
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Why you should be maximizing your content on social media by Rudy on May 20, 2022 in Online Marketing Build it and they will come, is how the popular saying goes, but it’s not entirely accurate when it comes to social media. The general advice for brands now is that they must absolutely have a […]
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10 Lead Magnets That Will Grow Your Business by Amelia Hodges on May 9, 2022 in Resources Lead magnets are one of the most effective tools that businesses can use in their marketing efforts.They are essentially incentives that entice people into giving up their contact information in exchange for something valuable.This information can then be […]
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10 Ways to Optimise Your Google Ad Campaign by Amelia Hodges on May 3, 2022 in Online Marketing Google Ads are paid advertisements that appear on Google’s search engine results pages (SERPs). They are triggered by certain keywords that users enter into the search box. When someone searches for one of your keywords, your ad […]
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6 Ways To Increase Your ROI With Digital Marketing by Rudy on April 15 2022 in Online Marketing Some people mistakenly believe that digital marketing is an expensive way to market a business. But it is more affordable than you realize and easily pays for itself. On top of that, it is a necessity. If […]
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Search Engine Optimisation: Tips for Beginners by Amelia Hodges on April 12, 2022 in Resources SEO is not a one time thing, it is an ongoing process. Here are some tips to help you get started:1. Create keyword rich titles and descriptionsIf you’re looking to get ahead in the SEO game, you need to make […]
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5 Social Media Platforms Every Small Business Should Consider in Their Digital Marketing Strategy by Rudy on April 8, 2022 in Online Marketing For people running all parts of their business, serving as the sole marketing person, or part of a small marketing team, you know the multiple hats needed to make it work. When […]
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Lead Magnets: The Free Way to Grow Your Business by Amelia Hodges on April 1, 2022 in Resources In today’s digital age it can be more profitable for businesses to barter using data than cash. Lead magnets are fast becoming one of the most popular lead generating tools because of how cheap and easy they […]
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Optimise Your E-Commerce Strategy for Sales by Amelia Hodges on March 25, 2022 in Online Marketing Every internet company wants more visitors and sales. There are always new strategies that can be used to get a cutting edge on the competition. E-commerce is more than just having a store front, you need to appeal to […]
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6 Things to Know About Using Local Influencers in Your Digital Marketing by Rudy on March 18, 2022 in Online Marketing As you think about your digital marketing strategy, don’t forget to consider using local influencers. This can be a very useful and cost-effective way to promote your company. Additionally, even small businesses likely have […]
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8 Powerful Instagram Marketing Tips by Amelia Hodges on March 14, 2022 in Online Marketing Instagram is fast becoming the preferred social media with Facebook slowly losing their audience to other platforms and Twitter fast becoming the land of spam bots and retweets, Instagram’s wealth of fresh content is making it the preferred social media […]
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5 Budget-friendly Digital Marketing Tips for Small Businesses by Rudy on March 11, 2022 in Online Marketing Small businesses tend to be on tight budgets. No matter how tight your budget, however, you need to make sure to set funds aside for digital marketing. Luckily, there are plenty of ways to stick to a budget […]
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How to Market on a Shoestring Budget by Amelia Hodges on March 10, 2022 in Online Marketing Small businesses have many challenges, one of them is marketing on a tight budget. Here are some valuable tips that you can use to market your business on a shoestring budget.#1 Keep Up CommunicationIt’s easy to keep in […]
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5 TikTok Tips for Business Growth by Amelia Hodges on March 4, 2022 in Online Marketing TikTok has taken the world by storm. In September 2021 the new social media platform reported 1 billion active monthly users. That is a lot of potential prospects.TikTok is constantly evolving with new trends spreading every single day. Companies […]
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Top 10 Facebook Marketing Tips by Amelia Hodges on March 2, 2022 in Online Marketing If you’re looking to up your Facebook marketing game, look no further! Here are our top 10 tips to get you started.1. Create a strong Facebook page profile:Make sure to fill out all of the information fields, and use high-quality […]
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