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Category Archives for "Customer Acquisition"

0 Effective Point-of-Sale Marketing Ideas to Boost Sales

Effective Point-of-Sale Marketing Ideas to Boost Sales by Rudy on October 13, 2020 in Customer Acquisition In traditional retail sales, point-of-sale (POS) marketing, or point-of-purchase marketing, is when you place related, often lower-priced items close to the register where the customer will make his or her purchase. As they shop, customers can quickly peruse these […]

0 How to Market Your Business in a Down Economy

How to Market Your Business in a Down Economy by Rudy on July 13, 2020 in Customer Acquisition When times get tough, there’s no doubt that lots of businesses slow down or stop their marketing altogether, bracing themselves for the unknown. But smart companies know that marketing is critical to the success of your company, […]

0 Writing Compelling Headlines That Your Audience Can’t Resist

woman reading interesting magazine headline

7 Tips for Writing Compelling Headlines That Your Audience Can’t Resist by Rudy on May 15, 2020 in Audience Acquisition What is the absolute most important piece of any content you create? It’s not the call to action, the keywords, or even the overall premise of the piece. It’s the headline. Around 80% of people […]

0 10 Ways to Market Your Small Business on a Budget

10 Ways to Market Your Small Business on a Budget by Rudy on May 4, 2020 in Customer Acquisition Whether you’re just starting out or you’ve been in the game for a few years, you probably don’t want to spend excess money on marketing if you can just do it yourself. For the savvy small business […]

0 7 Tips for Successful In-Person Marketing

Old School Marketing 101: 7 Tips for Successful In-Person Marketing by Rudy on April 21, 2020 in Customer Acquisition If you’re a small business owner, you undoubtedly know that your online presence is critical to your success in this day and age. So does growing reliance on technology mean that small business owners should focus […]

0 7 Ways to Make Your Offers Hard to Refuse

7 Ways to Make Your Offers Hard to Refuse by Rudy on March 4, 2020 in Customer Acquisition You’ve got a product or service to sell, but it’s not going to sell itself. In this post, I’m going to give you some tips on how to make your offers so irresistible that your audience just HAS […]

0 6 Tips To Getting More Engagement With Your Content

6 Tips To Getting More Engagement With Your Content by Rudy on November 25, 2019 in Customer Acquisition Gaining steam on social media is undeniably an uphill battle these days. You have to contend with algorithms that make it nearly impossible to get discovered until you achieve a certain level of visibility. Never mind the fact […]

0 Why You Need To Incorporate A Social Messaging Strategy Into Business

Why You Need To Incorporate A Social Messaging Strategy Into Business by Rudy on November 19, 2019 in Customer Acquisition The stats on social messaging – and consumer expectations regarding businesses using messaging to communicate with them – paint a very clear picture:You need to have a social messaging strategy in your sales and customer service […]

0 Seven Ways to Make it Easier for Customers to Buy from You

Seven Ways To Make It Easier For Customers To Buy From You by Rudy on July 3, 2019 in Customer Cultivation Sean Ellis, a founder of the growth hacking community, and a legend in Silicon Valley has to say the following about getting more customers to buy from you, “Conversion rate equals desire minus resistance.” […]

0 5 Things You Can Do Right Now To Get Better Results From Your Social Media

5 Things You Can Do Right Now To Get Better Results From Your Social Media by Rudy on September 27, 2019 in Customer Acquisition Not where you’d like to be with your social media presence? Don’t worry, you’re not alone – social media is a challenge (and perhaps even a mystery) for many businesses! The good […]

0 How A/B Split Testing Can Improve Your Results By 225% – draft

Get More Customers via A/B Testing by Rudy on August 31, 2019 in Customer Acquisition Here’s a common problem that faces website owners and developers every day. Visitors are simply not converting when they’re visiting your website. They’re showing up for a few seconds and then just moving on! It’s obvious that there’s something stopping them […]

0 Online Chat vs. Chat Bots, Which Comes Out on Top?

Online Chat vs. Chat Bots, Which Comes Out on Top? by Rudy on July 3, 2019 in Customer Acquisition OK, here’s a pretty common everyday problem for website visitors. For a moment, let’s just imagine that you’re a website visitor. So, just put on your customer hat for just a moment. You’re on live chat but […]

0 3 Tips to Attract New Customers in Every Industry

smiling waitress giving paper bag to customer

3 Tips to Attract New Customers in Every Industry by Rudy on January 9, 2019 in Customer Acquisition How Businesses in Any Industry Can Attract New CustomersBuilding customer loyalty is the one surefire method of success in the business world, but before this can even begin, local businesses must attract new customers. The methods of […]

0 4 Tips for Acquiring New Customers

4 Tips for Acquiring New Customers by Rudy on January 5, 2019 in Customer Acquisition Ask any business owner what they need most and it’s usually acquiring new customers and finding new leads. If left the same, any company will die a slow eventual death by attrition as clients normally move on. A constant pipeline […]