5 Reasons Why You Should Be Marketing Your Personal Brand In 2020 by Rudy on January 28, 2020 in Online Marketing You undoubtedly know what branding is, and you’ve probably spent considerable time working on brand identity and brand awareness for your business. But have you thought about building your personal brand? That is, have […]
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The 10 Must-Have Marketing Strategies for Local Businesses This 2020 by Rudy on January 24, 2020 in Online Marketing You know the old saying, “the more things change, the more they stay the same”? Well, that’s not always the case when you’re marketing a local business. While it is important to stay true to “old […]
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10 Strategies Guaranteed To Improve Your Marketing ROI In 2020 by Rudy on January 21, 2020 in Online Marketing If you can’t put a check next to all of these things, you have clear marching orders to make sure you can before the new year starts.Otherwise, you’re just throwing money away!#1 Retarget All VisitorsIt’s time […]
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Why and How You Should Create Your Own IGTV Series by Rudy on January 16, 2020 in Resources In 2018, Instagram rolled out a new platform called IGTV, which allows users (and businesses!) to create long-form, vertical video. This creates some new marketing opportunities for you and your business. Today, I’ll tell you why you […]
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6 Books That Make Great Gifts for Customers by Rudy on January 12, 2020 in Resources Giving gifts to professional contacts can be a fraught endeavor. A bottle of wine? Maybe she doesn’t drink. A gift card? How impersonal. But a book? Books can be just the right balance. They tell your contact or colleague […]
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5 Tips To Use Facebook Stories to Market Your Business by Rudy on January 10, 2020 in Resources Considering whether to tap into Facebook Stories to market your business? The time is now!Even though the “Stories” feature was created by Snapchat several years back, Facebook seems to have made it their own, and with 2.7 […]
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7 Metrics to Manage To Make Sure Your Business Is Ready For Growth by Rudy on July 3, 2019 in Customer Cultivation Every business, large or small, wants to grow. But growing too fast can put a strain on your company’s financial, operational, and personnel resources. The result could be a disaster for the future […]
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3 Reasons Why You Should Focus On Getting Google Reviews For Your Business by Rudy on January 4, 2020 in Customer Cultivation Google Reviews are an important factor in business success and popularity, but not enough businesses are giving them the attention they deserve. Despite their pivotal role in helping a customer to pick a […]
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How to Use Micro-Influencers To Grow Your Local Business by Rudy on January 3, 2020 in Resources What are Micro-Influencers?Micro-influencers are people with a distinct social media presence, typically between 1,000 and 100,000 followers, in a given niche. They know a lot about their area or field of influence and people look to them for […]
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